Courses – Fakultet tehničkih nauka u Novom Sadu

Subject: Business strategy (17.IMS572)

Native organizations units: No data

Type of studies	Title
Specialised Academic Studies	Engineering Management (Godina: 1, Summer)

General information:

Category	Professional-applicative
Scientific or art field	Information-Communication Systems
Interdisciplinary	No
ECTS	5

Educational goal:

The objective of the course is to provide techniques and tools that will help the student to understand how it is possible to create and maintain an edge over competitors and to achieve strategic objectives. The course involves an analysis of the mission and vision, business policies, the firm's resources and corporate strategy.

Educational outcome:

This course develops students' strategically approach of thinking during the process of business decision-making in the company. Students who complete this course successfully will be able to use methods, techniques and tools, and knowledge gained through the case study, to create and implement specific strategies in the company.

Course content:

Introduction to Strategic Management; Concepts, methods and techniques of strategic management; Models and strategic management processes; Methods and processes of transformation of the organization - acquisitions, mergers, restructuring, outsourcing, software quality, knowledge management - KM; New concepts and approaches to strategic management.

Teaching methods:

Lectures and exercises, consultations, expert visits to specific companies, case study and seminar papers.

Literature:

Authors	Title	Year	Publisher	Language
Thompson, A., Strickland, A., J.	Management, Concepts and Cases	2006	McGraw-Hill	English
Branislav Mašić	Strategijski menadžment	2001	Univerzitet Braća Karić, Beograd	Serbian language
Kasio, Vejn	Odgovorno restruktuiranje	2001	Prometej, Novi Sad	Serbian language
Hitt, M, Ireland, R., D., Hoskissonn, R.E.	Strategic Management, Competitiveness and Globalization	2003	Thompson, South Western	English
Mašić, B.	Metode radiklanih promena u organizacijama	2003	Fakultet za mendžmet Braća Karić, Beograd	Serbian language
Mintzberg, H, i drugi	Strateški safari	2004	Prometej, Novi Sad	Serbian language
Kotter, J.	Vođenje promene	1996	Zelnid, Beograd	Serbian language