Subject: Business Strategies (06 - MBA304)


Basic Information

CategoryProfessional-applicative
Scientific or art field:Production Systems, Organization and Management
InterdisciplinaryNo
ECTS10
Course specification

Course is active from 01.10.2003..

The objective of the course is to provide techniques and tools that will help the student to understand how it is possible to create and maintain an edge over competitors and to achieve strategic objectives. The course involves an analysis of the mission and vision, business policies, the firm's resources and corporate strategy.
This course develops students' strategically approach of thinking during the process of business decision-making in the company. Students who complete this course successfully will be able to use methods, techniques and tools, and knowledge gained through the case study, to create and implement specific strategies in the company.
Introduction to Strategic Management; Concepts, methods and techniques of strategic management; Models and strategic management processes; Methods and processes of transformation of the organization - acquisitions, mergers, restructuring, outsourcing, software quality, knowledge management - KM; New concepts and approaches to strategic management.
Lectures and exercises, consultations, expert visits to specific companies, case study and seminar papers.
AuthorsNameYearPublisherLanguage
Branislav MašićStrategijski menadžment2001Univerzitet Braća Karić, BeogradSerbian language
Kasio, VejnOdgovorno restruktuiranje2001Prometej, Novi SadSerbian language
Mintzberg, H, i drugiStrateški safari2004Prometej, Novi SadSerbian language
Thompson, A., Strickland, A., J.Management, Concepts and Cases2006McGraw-HillEnglish
Hitt, M, Ireland, R., D., Hoskissonn, R.E.Strategic Management, Competitiveness and Globalization2003Thompson, South WesternEnglish
Branislav MašićMetode radiklanih promena u organizacijama2003Fakultet za mendžmet Braća Karić, BeogradSerbian language
Kotter, J.Vođenje promene1996Zelnid, BeogradSerbian language
Course activity Pre-examination ObligationsNumber of points
Exercise attendanceYesYes5.00
Written part of the exam - tasks and theoryNoYes70.00
Lecture attendanceYesYes5.00
Term paperYesYes20.00
Name and surnameForm of classes
Missing picture!

Lalić Bojan
Associate Professor

Lectures
Missing picture!

Kravčenko Kiril

Lectures
Missing picture!

Marjanović Uglješa
Assistant Professor

Practical classes